Sciolab

SCIOLAB
prediction software

  • Helps you to understand your customer database
  • Creates effective customer segments
  • Shows Life Time Value per customer group
  • Predicts future customer buying behaviour
  • 360° vision in complex environment
  • Integration with e-mail marketing software
  • Big Data Software for (e)-retailers

Helps you to understand
your customer database

  • What is the value of your customer database
  • How many new customers do you generate
  • How many customers you lose to inactive
  • How big is the yearly decline of active customers

Creates effective
customer segments

Segments your dbase via RFM model.

  • Recency - when was the last time they bought
  • Frequency - how often does a customer buy
  • Monetary Value - how much do they spend

Creates 8 effective
customer segments

To understand the different
customer behaviour in your database.

– Top Customers
– Big Spenders
– Frequent Customers
– New Customers
– New potentials
– Old Loyal Spenders
– Frequent Long Time no See
– Reactivates

Shows Life Time Value
per customer group

Learn how much customers spend throughout their “live” at your company.
Use this information to create an effective retention strategy.

Predicts future customer
buying behaviour

  • Predict which customers are going to buy what
  • Work with effective algorithms
    – Prediction based on buying behaviour in the past
    – Prediction on buying behaviour similar audience

Integration with e-mail
marketing software

  • Generate customer selections or predictions in Sciolab
  • Create on the fly campaigns in e-mail platform to send out targeted e-mail campaigns
  • Measure ROI in ScioLab

Big Data Software
for (e)-retailers

  • Easy integration with ERP / E-com systems
  • Software as a service, fast access via cloud
  • Secure and reliable hosting via Amazon
  • Build on Liniar dbase structure used by Amazon, Ebay
  • Easy in use